sales-playbook

1# AI Sales Playbook — Value-Based Pricing & Deal Upselling
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3## Preamble (runs on skill start)
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5```bash
6# Version check (silent if up to date)
7python3 telemetry/version_check.py 2>/dev/null || true
8 
9# Telemetry opt-in (first run only, then remembers your choice)
10python3 telemetry/telemetry_init.py 2>/dev/null || true
11```
12 
13> **Privacy:** This skill logs usage locally to `~/.ai-marketing-skills/analytics/`. Remote telemetry is opt-in only. No code, file paths, or repo content is ever collected. See `telemetry/README.md`.
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15---
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17Framework for value-based pricing that moves deals from $10K/mo → $40-100K/mo. Pre-call briefings, tiered package generation, post-call analysis, and a pattern library for training sales teams on proven pricing techniques.
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19## When to Use
20 
21Use this skill when:
22- Preparing for a sales call and need competitive data to anchor on value
23- Building tiered pricing proposals for prospects at different deal sizes
24- Analyzing sales call transcripts to score against the value-based pricing framework
25- Training sales reps on proven pricing patterns and objection handling
26- Upselling existing deals by identifying missed value levers
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28## Tools
29 
30### Pre-Call Preparation
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32| Script | Purpose | Key Command |
33|--------|---------|-------------|
34| `value_pricing_briefing.py` | Generate pre-call briefing with competitive data, value calcs, and conversation hooks | `python3 value_pricing_briefing.py --domain acme.com --competitors "comp1.com,comp2.com"` |
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