Skills for Real Engineers. Straight from my .agents directory.
ad-spend-allocator
Agent skill fromirinabuht12-oss/marketing-skills
Multi-channel budget optimization using MER, marginal ROAS, and diminishing returns analysis. Use when pasting multi-channel spend and results data, requesting reallocation recommendations, analyzing budget shift priorities, or optimizing marketing efficiency across Google, Meta, TikTok, and other channels. Platform: Google and Meta.
How to install ad-spend-allocator
npx skills add irinabuht12-oss/marketing-skills# or add only this skill to Claude Code: copy the folder
skills/ad-spend-allocator/
# into
~/.claude/skills/ad-spend-allocator/ (all projects)
.claude/skills/ad-spend-allocator/ (one project)
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