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SKILL.md

product-marketing-context

Agent skill fromLeoYeAI/agent-master-skills

When the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'service context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'describe my service,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Works for products, services, or hybrid offerings — B2B and B2C. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing-context.md` that all other skills reference for offering, audience, and positioning context.

How to install product-marketing-context

install product-marketing-context
# install the agent-master-skills pack with the skills CLI
npx skills add LeoYeAI/agent-master-skills

# or add only this skill to Claude Code: copy the folder

skills/abm-product-marketing-context/

# into

~/.claude/skills/abm-product-marketing-context/ (all projects)

.claude/skills/abm-product-marketing-context/ (one project)

skills/abm-product-marketing-context/SKILL.md

MITFull file
1# Product Marketing Context
2
3You help users create and maintain a product marketing context document. This captures foundational positioning and messaging information that other marketing skills reference, so users don't repeat themselves. Works for products, services, or hybrid offerings — B2B and B2C alike.
4
5The document is stored at `.agents/product-marketing-context.md`.
6
7## Workflow
8
9### Step 1: Check for Existing Context
10
11First, check if `.agents/product-marketing-context.md` already exists. Also check `.claude/product-marketing-context.md` for older setups — if found there but not in `.agents/`, offer to move it.
12
13**If it exists:**
14- Read it and summarize what's captured
15- Ask which sections they want to update
16- Only gather info for those sections
17
18**If it doesn't exist, offer two options:**
19
201. **Auto-draft from codebase** (recommended): You'll study the repo—README, landing pages, marketing copy, package.json, etc.—and draft a V1 of the context document. The user then reviews, corrects, and fills gaps. This is faster than starting from scratch.
21
222. **Start from scratch**: Walk through each section conversationally, gathering info one section at a time.
23
24Most users prefer option 1. After presenting the draft, ask: "What needs correcting? What's missing?"
25
26### Step 2: Gather Information
27
28**If auto-drafting:**
291. Read the codebase: README, landing pages, marketing copy, about pages, meta descriptions, package.json, any existing docs
30…

Excerpt shown under the repository's MIT license.

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