Skills for Real Engineers. Straight from my .agents directory.
competitor-pages
Agent skill fromnowork-studio/notfair-plugin
Competitor page gap analysis — take a query you want to win and the pages currently outranking you, and produce a concrete brief on what to add or change to compete. Compares content depth and coverage (subtopics they cover that you don't), structure (headings, format, tables, media), search-intent match, E-E-A-T signals, schema/rich-result eligibility, internal linking, and on-page optimization — across your page vs. the top-ranking competitors. Use this skill whenever the user wants to know why a competitor outranks them on a specific query, what a top-ranking page does better, a content-gap analysis against specific competitor URLs, or a brief to beat a specific SERP. Trigger on: "why does competitor X outrank me", "content gap analysis", "competitor page analysis", "what does the top result have that I don't", "how do I beat this page", "analyze competitor pages", "SERP gap", "compete for [keyword]". For seed keyword discovery use /keyword-research; for a content calendar use /cont
How to install competitor-pages
npx skills add nowork-studio/notfair-plugin# or add only this skill to Claude Code: copy the folder
skills/competitor-pages/
# into
~/.claude/skills/competitor-pages/ (all projects)
.claude/skills/competitor-pages/ (one project)
1# Canonical NotFair workflow23Read [`../../seo/competitor-pages/WORKFLOW.md`](../../seo/competitor-pages/WORKFLOW.md) completely, then follow it as the active workflow. Resolve every relative reference from that file against `../../seo/competitor-pages/`.
Excerpt shown under the repository's MIT license.
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