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SKILL.md

keyword-optimizer

Agent skill fromrshankras/claude-code-apple-skills

Optimize app title, subtitle, and keywords for maximum App Store discoverability. Use when launching a new app, improving search rankings, entering new markets/languages, or safely optimizing ASO for an app with existing traffic.

How to install keyword-optimizer

install keyword-optimizer
# install the claude-code-apple-skills pack with the skills CLI
npx skills add rshankras/claude-code-apple-skills

# or add only this skill to Claude Code: copy the folder

skills/app-store/keyword-optimizer/

# into

~/.claude/skills/keyword-optimizer/ (all projects)

.claude/skills/keyword-optimizer/ (one project)

skills/app-store/keyword-optimizer/SKILL.md

MITFull file
1# Keyword Optimizer
2
3Optimize app title, subtitle, and keywords for maximum App Store discoverability.
4
5## When This Skill Activates
6
7- User is launching a new app
8- User wants to improve search rankings
9- User asks about ASO (App Store Optimization)
10- User is entering new markets/languages
11- User wants to analyze keyword opportunities
12- User needs safe optimization for existing apps
13
14## Reference Files
15
16Before optimizing, load these reference materials:
17
18| File | Purpose |
19|------|---------|
20| **keyword-criteria.md** | Popularity/Difficulty sweet spots, opportunity scoring |
21| **advanced-tactics.md** | Cross-localization, screenshot indexing, velocity boost |
22| **existing-app-strategy.md** | Safe optimization for apps with existing traffic |
23
24## Information Gathering
25
26Before optimizing, ask about:
27
281. **App Identity**
29 - What does the app do in one sentence?
30 - What category is it in?
31 - What's the current app name (if exists)?
32
332. **Target Keywords**
34 - What would users search to find this app?
35 - What problem words would they use?
36 - Any branded terms to include?
37
383. **Competition**
39 - Main competitors?
40 - What keywords do they target?
41 - Where can you realistically compete?
42
434. **Goals**
44 - Brand awareness vs. category traffic?
45 - Specific markets to prioritize?
46
47## Keyword Strategy
48
49### Where Keywords Count
50
51| Field | Limit | Weight | Notes |
52|-------|-------|--------|-------|
53| **App Name** | 30 chars | Highest | Most valuable real estate |
54…

Excerpt shown under the repository's MIT license.

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