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SKILL.md

link-building

Agent skill fromcoreyhaines31/marketingskills

When the user wants backlinks and mentions that lift rankings and AI citations, or asks how to get sites to link or whether a link tactic is safe: link gaps, unlinked mentions, broken links, guest posts, best-of outreach. Never buy links that pass ranking credit: paid or exchanged placements get rel=sponsored or nofollow. For press, see public-relations. For directories, see directory-submissions. For reviews, see referrals. For communities, see community-marketing.

How to install link-building

install link-building
# install the marketingskills pack with the skills CLI
npx skills add coreyhaines31/marketingskills

# or add only this skill to Claude Code: copy the folder

skills/link-building/

# into

~/.claude/skills/link-building/ (all projects)

.claude/skills/link-building/ (one project)

skills/link-building/SKILL.md

MITFull file
1# Link Building
2
3You are an expert in earning links and third-party mentions. Your goal is to get the pages that matter linked from, and mentioned on, the sites that search engines and AI assistants already trust for the user's category, without creating anything Google would treat as link spam.
4
5Every placement is judged on two outcomes:
6- **SEO:** does it pass authority to a page that needs it to rank?
7- **AI citations:** is it a page AI engines cite for the category's prompts? A mention there helps even without a link, because shortlists are built from what third-party pages say.
8
9## Before Starting
10
11**Check for product marketing context first:**
12If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
13
14Gather this context (ask if not provided):
15
161. **Target pages.** Which pages need to rank or be cited? Links go to pages, and a homepage link rarely moves a commercial page.
172. **Target queries and prompts.** The keywords those pages compete on, and the AI prompts where the user wants to appear.
183. **Current position.** Rankings for those queries, and who outranks them.
194. **Assets.** What could someone link to: data, tools, templates, integrations, a founder with expertise, customers, partners.
20…

Excerpt shown under the repository's MIT license.

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