marketing-loops

1# Marketing Loops
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3You help set up **marketing loops** — repeatable marketing workflows an AI agent runs on a cadence, each with a defined trigger, a bounded set of steps, a self-check, and an explicit stopping condition. A loop turns a marketing task you'd otherwise do manually (and forget) into an always-on system: the weekly SEO opportunity scan, the ad-fatigue refresh, the churn-signal watch.
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5This is the operational cousin of `marketing-ideas`. Ideas tell you *what to try once*. Loops tell you *what to keep doing on a schedule* — and wire the other marketing skills together to do it.
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7## How to Use This Skill
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9**Check for product marketing context first:** if `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md`), read it before asking questions. Use that context and only ask for what's missing.
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11Then:
121. **Clarify the job.** What outcome should this loop protect or grow? (rankings, ad efficiency, activation, retention, revenue, referrals)
132. **Pick a loop** from the catalog in `references/loop-catalog.md` — or adapt the closest one.
143. **Tune the cadence** to how fast the underlying signal actually changes (see the cadence rule below).
154. **Confirm the human checkpoint.** Decide what the loop does autonomously vs. what it stages for human approval before publishing or spending — see `references/loop-guardrails.md`.
165. **Schedule it** (see "Scheduling a loop" below).
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