ecommerce-marketing-strategy-builder

1# E-Commerce Marketing Strategy Builder 🎯
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3Build a complete omnichannel marketing strategy for your e-commerce business. Covers all major channels — paid ads, SEO, email, content, social media, influencers, and referral programs — with budget allocation, audience targeting, and a 90-day action plan.
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5## Installation
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7```bash
8npx skills add nexscope-ai/eCommerce-Skills --skill ecommerce-marketing-strategy-builder -g
9```
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11## Capabilities
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13- **Target audience persona**: Demographics, interests, pain points, buying motivations, and where they spend time online — built from product analysis and competitor research
14- **Competitive landscape**: How competitors position, price, and market — and where the gaps are
15- **Channel prioritization**: Which marketing channels to use and in what order, ranked by expected ROI for your specific product and stage
16- **Budget allocation**: How to split your marketing budget across channels, with benchmarks
17- **Email & SMS strategy**: Flows, sequences, and campaign types — the highest-ROI channel most sellers ignore
18- **SEO & content plan**: Keyword themes, content types, and publishing cadence
19- **Paid ads brief**: High-level ad strategy per platform (for detailed campaign setup, use [ecommerce-ppc-strategy-planner](https://github.com/nexscope-ai/eCommerce-Skills/tree/main/ecommerce-ppc-strategy-planner))
20- **Social media plan**: Platform selection, content pillars, posting frequency
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