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local-seo

Agent skill fromnowork-studio/notfair-plugin

Local SEO and Google Business Profile audit: diagnose why a business isn't ranking in the local pack / map results and produce a fix plan. Covers GBP completeness, NAP (name/address/phone) consistency across the site and citations, local pack and "near me" ranking factors, review velocity and responses, local landing pages, service-area pages, and LocalBusiness JSON-LD. Use whenever the user asks about local rankings, map results, Google Maps ranking, NAP consistency, store/branch pages, or multi-location SEO. Trigger on: "local SEO", "Google Business Profile", "GBP audit", "rank on Google Maps", "local pack", "map pack", "near me ranking", "NAP", "local citations", "my business isn't on the map", "why don't I show up on Google Maps", "store locator SEO", "multi-location SEO", "service area pages", or any location-based ranking question. For full-site (non-local) audits use /seo-analysis; for a single URL use /seo-page.

How to install local-seo

install local-seo
# install the notfair-plugin pack with the skills CLI
npx skills add nowork-studio/notfair-plugin

# or add only this skill to Claude Code: copy the folder

skills/local-seo/

# into

~/.claude/skills/local-seo/ (all projects)

.claude/skills/local-seo/ (one project)

skills/local-seo/SKILL.md

MITFull file
1# Canonical NotFair workflow
2
3Read [`../../seo/local-seo/WORKFLOW.md`](../../seo/local-seo/WORKFLOW.md) completely, then follow it as the active workflow. Resolve every relative reference from that file against `../../seo/local-seo/`.

Excerpt shown under the repository's MIT license.

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