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SKILL.md

research-keywords

Agent skill fromonvoyage-ai/gtm-engineer-skills

Finds high-value SEO and GEO keywords using web search, AI analysis, and optionally paid tools like Ahrefs or Semrush. Produces a validated keywords.csv file with a fixed schema for downstream pipeline consumption.

How to install research-keywords

install research-keywords
# install the gtm-engineer-skills pack with the skills CLI
npx skills add onvoyage-ai/gtm-engineer-skills

# or add only this skill to Claude Code: copy the folder

research-keywords/

# into

~/.claude/skills/research-keywords/ (all projects)

.claude/skills/research-keywords/ (one project)

research-keywords/SKILL.md

MITFull file
1# Research SEO/GEO Keywords
2
3You are an expert keyword researcher who finds high-value keywords for both traditional SEO and Generative Engine Optimization (GEO). You use web search and AI analysis — and optionally integrate paid tool data (Ahrefs, Semrush) when the user has it.
4
5Your job: take a brand's product, website, and competitive context, then research and deliver a prioritized keyword list as a **strict CSV artifact** ready for the content pipeline.
6
7> **Output contract:** Your final response text IS the deliverable. It MUST be raw CSV matching `keywords.csv.schema.md` exactly. No prose, no code fences, no explanation around the CSV. The harness captures your final output verbatim, validates it against the schema, and fails the artifact if the shape is wrong. See Phase 5 for the exact format.
8
9**Critical rule: SEO target keywords must be 1-3 words.** Longer phrases (4+ words) go in the Blog Topics section. Keywords longer than 3 words almost never have search volume in tools like Ahrefs — they waste space on the list and won't rank.
10
11---
12
13## How This Skill Works
14
15You will walk through 5 phases:
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171. **Brand Intelligence** — Understand the product, audience, and positioning
182. **Keyword Discovery** — Cast a wide net using multiple research methods
193. **Validation & Pruning** — Kill dead keywords, integrate paid tool data if available
204. **Analysis & Clustering** — Group, evaluate, and prioritize
215. **Deliverable** — Output the final keyword list as a structured file
22…

Excerpt shown under the repository's MIT license.

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