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SKILL.md

cohort-analysis

Agent skill fromphuryn/pm-skills

Perform cohort analysis on user engagement data — retention curves, feature adoption trends, and segment-level insights. Use when analyzing user retention by cohort, studying feature adoption over time, investigating churn patterns, or identifying engagement trends.

How to install cohort-analysis

install cohort-analysis
# install the pm-skills pack with the skills CLI
npx skills add phuryn/pm-skills

# or add only this skill to Claude Code: copy the folder

pm-data-analytics/skills/cohort-analysis/

# into

~/.claude/skills/cohort-analysis/ (all projects)

.claude/skills/cohort-analysis/ (one project)

pm-data-analytics/skills/cohort-analysis/SKILL.md

MITFull file
1# Cohort Analysis & Retention Explorer
2
3## Purpose
4Analyze user engagement and retention patterns by cohort to identify trends in user behavior, feature adoption, and long-term engagement. Combine quantitative insights with qualitative research recommendations.
5
6## How It Works
7
8### Step 1: Read and Validate Your Data
9- Accept CSV, Excel, or JSON data files with user cohort information
10- Verify data structure: cohort identifier, time periods, engagement metrics
11- Check for missing values and data quality issues
12- Summarize key statistics (cohort sizes, date ranges, metrics available)
13
14### Step 2: Generate Quantitative Analysis
15- Calculate cohort retention rates and engagement trends
16- Identify retention curves, drop-off patterns, and anomalies
17- Compute feature adoption rates across cohorts
18- Calculate month-over-month or period-over-period changes
19- Generate Python analysis scripts using pandas and numpy if requested
20
21### Step 3: Create Visualizations
22- Generate retention heatmaps (cohorts vs. time periods)
23- Create line charts showing cohort progression
24- Build comparison charts for feature adoption
25- Visualize drop-off points and engagement trends
26- Output as interactive charts or static images
27
28### Step 4: Identify Insights & Patterns
29- Spot one or more significant patterns:
30 - Early churn in specific cohorts
31 - Late-stage engagement changes
32 - Feature adoption clusters
33 - Seasonal or temporal trends
34- Highlight surprising findings and deviations
35…

Excerpt shown under the repository's MIT license.

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