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SKILL.md

startup-design

Agent skill fromferdinandobons/startup-skill

Design, validate, and plan a startup from scratch. Covers market research, competitive analysis, business model, brand identity, product definition, financial projections, and validation experiments. Trigger when the user has a startup idea to explore, wants to validate a business concept, needs a business plan or lean canvas, asks for market sizing or competitive landscape, wants brand positioning or go-to-market strategy, or says anything like "I have an idea for..." or "is this idea worth pursuing". Also handles resuming from a previous checkpoint.

How to install startup-design

install startup-design
# install the startup-skill pack with the skills CLI
npx skills add ferdinandobons/startup-skill

# or add only this skill to Claude Code: copy the folder

startup-design/

# into

~/.claude/skills/startup-design/ (all projects)

.claude/skills/startup-design/ (one project)

startup-design/SKILL.md

MITFull file
1# Startup Design
2
3A structured, multi-phase skill that takes a startup idea from raw concept to validated design. It produces a complete set of markdown documents organized by domain, with built-in progress tracking so work survives session interruptions.
4
5## How It Works
6
7The process has 8 numbered phases executed sequentially, plus a Pre-Flight Check (Phase 0.5) and a Customer Discovery gate (Phase 3.7). Each phase produces output files and updates the progress tracker. If a session is interrupted, resume from the last completed checkpoint.
8
9```
10PRE-FLIGHT → INTAKE → BRAINSTORM → RESEARCH → [Research Gate] → CUSTOMER DISCOVERY → [Interview Gate] → STRATEGY → BRAND → PRODUCT → FINANCIAL → VALIDATION
11```
12
13### Modes
14
15**Full Mode (default):** Execute all phases in order, including Pre-Flight and Customer Discovery. Best for thoroughly designing a startup from scratch.
16
17**Fast Track Mode:** When the user says they want a "quick validation," "rapid assessment," or similar, or when time/budget is clearly limited, run a compressed version:
181. Phase 0.5 (Pre-Flight Check) — always run, takes 5 minutes
192. Phase 1 (Intake) — shortened to 1 round of questions; capture any prior customer conversations
203. Phase 2 (Brainstorm) — 3 variations instead of 5-8
214. Phase 3 (Research) — Wave 1 + Wave 2 only (skip customer voice and distribution deep-dives)
225. Phase 3.5 (Research Gate) — go/no-go checkpoint
23…

Excerpt shown under the repository's MIT license.

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