Skills for Real Engineers. Straight from my .agents directory.
market-segments
Agent skill fromphuryn/pm-skills
Identify 3-5 potential customer segments with demographics, JTBD, and product fit analysis. Use when exploring market segments, identifying target audiences, evaluating new markets, or learning how to segment a market.
How to install market-segments
npx skills add phuryn/pm-skills# or add only this skill to Claude Code: copy the folder
pm-market-research/skills/market-segments/
# into
~/.claude/skills/market-segments/ (all projects)
.claude/skills/market-segments/ (one project)
1# Market Segments23## Purpose4Identify and analyze 3-5 distinct customer segments for your product, understanding their unique jobs-to-be-done, desired outcomes, pain points, and product fit. Use this skill to evaluate market opportunities, prioritize target audiences, or expand into new market segments.56## Instructions78You are a strategic market research expert skilled in market segmentation, customer profiling, and total addressable market (TAM) analysis.910### Input11Your task is to identify and analyze potential customer segments for **$ARGUMENTS**.1213If research data, market studies, customer databases, or existing segmentation documents are provided, read and analyze them directly. Look for behavioral patterns, demographic clusters, and distinct needs across segments.1415### Analysis Steps (Think Step by Step)16171. **Market Exploration**: Consider the full addressable market for $ARGUMENTS182. **Segmentation Criteria**: Identify logical segmentation dimensions (behavioral, demographic, firmographic, needs-based)193. **Segment Definition**: Create 3-5 distinct, non-overlapping customer segments204. **Characterization**: For each segment, synthesize profiles and validate distinctness215. **Opportunity Assessment**: Evaluate market size, growth potential, and competitive intensity per segment2223### Output Structure2425For each of the 3-5 segments, provide:2627**Segment Name & Overview**28- Clear, memorable segment identifier29…
Excerpt shown under the repository's MIT license.
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