Skills for Real Engineers. Straight from my .agents directory.
39 skills
ig-content-planner
Agent skill from
Generate a weekly Instagram content plan from a theme, audience, and content pillars. Produces a per-day mix of Reels, carousels, single images, and stories, each with a hook formula, angle, posting time, and primary goal, plus a weekly saves-and-shares goal (the 2026 lever), a story cadence, and a balance check across saves, shares, comments, and follows. Use to plan a week instead of ad-hoc posting. Not for drafting one caption (use ig-caption-writer) or one carousel (use ig-carousel-planner).
How to install ig-content-planner
install ig-content-planner
# install the instagram-skills pack with the skills CLI
npx skills add sergebulaev/instagram-skills# or add only this skill to Claude Code: copy the folder
skills/ig-content-planner/
# into
~/.claude/skills/ig-content-planner/ (all projects)
.claude/skills/ig-content-planner/ (one project)
1# Instagram Content Planner23Produce a weekly Instagram plan built around a pillar discipline and the4format mix Instagram rewards: Reels for reach, carousels for saves, stories for5the relationship. The plan sets a weekly saves-and-shares goal, because sends per6reach and saves are the 2026 levers.78## When to use910- User asks "plan my week on Instagram" or "what should I post this week"11- User wants to escape ad-hoc posting and establish a rhythm12- Before a launch week (the plan aligns a product pillar)1314## Input1516- **Theme** (optional): e.g. "launching our design course"17- **Audience description:** e.g. "junior designers, career switchers"18- **Pillar mix** (optional): defaults to 40% Educational / 30% Story /19 20% Engagement / 10% Promotion20- **Posting cadence** (optional): defaults to 4-5 feed posts/week + daily stories21- **Voice samples** (optional): past captions for voice calibration2223## Output2425A markdown plan with:2627### 7-day calendar2829| Day | Format | Pillar | Formula | 1-line angle | Goal | Time |30|---|---|---|---|---|---|---|31| Mon | Reel | Educational | IG9 Pattern-Interrupt | "you post Reels at the worst time" | shares | 12:00 PM |32| Tue | Carousel | Educational | IG5 Listicle | "7 portfolio mistakes" | saves | 11:30 AM |33| Wed | Story set | Engagement | poll + question | "which layout wins?" | comments | 7:00 PM |34| Thu | Carousel | Story | IG6 Before/After | "my first $0 to first $4k" | follows | 11:00 AM |35…
Excerpt shown under the repository's MIT license.
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