ad-account-auditor

1# Ad Account Auditor
2 
3Audit one paid-media account or portfolio for incremental contribution and operating quality under declared constraints. Platform-reported ROAS is one input, never the objective or truth set by itself.
4 
5## When This Must Trigger
6 
7- Before launching, materially increasing spend, or changing a risky bid/targeting strategy.
8- When tracking, attribution inflation, unsafe placements, claims, or wasted spend are in doubt.
9- When the user requests a ROAS/RQS account audit from their exports.
10 
11## Quick Start
12 
13```text
14Audit this USD account for direct response using 7-day click, 3-day lag, and $120 CAC ceiling.
15Run the incremental-profit profile against the holdout and order-ID exports.
16```
17 
18## Skill Contract
19 
20**Reads:** one normalized account/portfolio evidence set. **Writes:** only a permissioned v3 artifact. **Done when:** required context and all 20 states are explicit, vetoes use verified evidence, and scorer output is reported without executing spend changes.
21 
22This skill judges. `conversion-signal-qa`, `attribution-reconciler`, `campaign-architect`, `ad-creative-builder`, and `budget-pacing-monitor` build/fix the inputs. Never enable campaigns, change bids, upload audiences, or scale budgets without separate explicit approval.
23…