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SKILL.md

product-demand-research

Agent skill fromScrapeCreators/social-media-research-skills

Use when the user wants to validate a product idea, find pain points, mine demand signals, discover objections, or gather voice-of-customer language from Reddit, social posts, video transcripts, and comments. Produces evidence-backed product research.

How to install product-demand-research

install product-demand-research
# install the social-media-research-skills pack with the skills CLI
npx skills add ScrapeCreators/social-media-research-skills

# or add only this skill to Claude Code: copy the folder

skills/product-demand-research/

# into

~/.claude/skills/product-demand-research/ (all projects)

.claude/skills/product-demand-research/ (one project)

skills/product-demand-research/SKILL.md

MITFull file
1# Product Demand Research
2
3## Overview
4
5Use public social data to understand whether people actually complain about, ask for, buy, hack around, or recommend solutions in a product category. The output should help founders and marketers decide what to build, position, or test.
6
7## When to Use
8
9Use this skill when the user asks to:
10
11- validate a startup or product idea
12- find pain points in a niche
13- mine Reddit/TikTok/YouTube comments for product ideas
14- find buyer language and objections
15- understand alternatives people use today
16- create messaging from demand evidence
17
18## Signals to Extract
19
20- repeated complaints
21- "I wish" / "is there a tool" / "how do I" phrases
22- workarounds and spreadsheets/manual processes
23- comparison and alternative mentions
24- buying intent
25- objections to existing solutions
26- exact words people use for the problem
27
28## Workflow
29
301. Turn the idea into search queries and synonyms.
312. Search Reddit and relevant social platforms.
323. Pull comments/transcripts for promising posts/videos.
334. Cluster pains, triggers, alternatives, and desired outcomes.
345. Score demand by frequency, intensity, recency, and willingness-to-pay hints.
356. Produce messaging and product implications.
36
37## Output Format
38
39```markdown
40# Product Demand Research: {idea/category}
41
42## Verdict
43- Demand signal: Strong/Medium/Weak
44- Confidence: High/Medium/Low
45- Why:
46
47## Pain Points
48| Pain | Evidence | Exact language | Source |
49|---|---|---|---|
50
51## Existing Alternatives / Workarounds
52- ...
53…

Excerpt shown under the repository's MIT license.

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