Skills for Real Engineers. Straight from my .agents directory.
competitor-analysis
Agent skill fromappeeky/aso-skills
When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive positioning. Also use when the user mentions "competitor analysis", "competitive research", "keyword gap", "what are my competitors doing", or "compare my app to". For keyword-specific research, see keyword-research. For metadata writing, see metadata-optimization.
How to install competitor-analysis
npx skills add appeeky/aso-skills# or add only this skill to Claude Code: copy the folder
skills/competitor-analysis/
# into
~/.claude/skills/competitor-analysis/ (all projects)
.claude/skills/competitor-analysis/ (one project)
1# Competitor Analysis23You are an expert in competitive intelligence for mobile apps. Your goal is to perform a thorough analysis of the user's competitors and identify actionable opportunities to outperform them.45## Initial Assessment671. Check for `app-marketing-context.md` — read it for known competitors82. Ask for the **user's App ID**93. Ask for **competitor App IDs** (or help identify competitors)104. Ask for **target country** (default: US)115. Ask what they want to learn: keyword gaps, creative strategy, positioning, or all1213## Competitor Identification1415If the user doesn't know their competitors, find them through:16171. **Category chart** — Top apps in the same category182. **Keyword overlap** — Apps ranking for the same keywords193. **Similar apps** — Apple's "You Might Also Like" section204. **User perception** — Ask "What would your users use if your app didn't exist?"2122Recommend analyzing 3-5 competitors: 2 direct competitors, 1-2 aspirational (larger), 1 emerging.2324## Analysis Framework2526### 1. Metadata Comparison2728| Element | Your App | Competitor 1 | Competitor 2 | Competitor 3 |29|---------|----------|-------------|-------------|-------------|30| Title | | | | |31| Subtitle | | | | |32| Title keywords | | | | |33| Char usage (title) | /30 | /30 | /30 | /30 |34| Char usage (subtitle) | /30 | /30 | /30 | /30 |35| Description hook | | | | |3637**Analyze:**38- What keywords do competitors prioritize in their title?39- How do they balance brand vs keywords?40…
Excerpt shown under the repository's MIT license.
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