education-program

1# Channels: Education Program
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3Guides student and education discount programs as an acquisition channel. Targets students and educators; common for SaaS, dev tools, and productivity apps. ~65% of students who use professional tools in school continue using them in their first jobs—education discounts are long-term customer acquisition, not just revenue loss.
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5**When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output.
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7## Initial Assessment
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9**Project context:** Read root `{project}.md` when present and load only the modules relevant to this task. Without Contextus, use available project material or user-provided facts and ask for missing information; do not create a parallel context system.
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11Identify:
121. **Product type**: SaaS, dev tool, design tool, productivity
132. **Student fit**: Is your ICP or future ICP student-aged?
143. **Discount structure**: First-time vs renewal; % or fixed
154. **Verification**: .edu, student ID, third-party (SheerID, UNiDAYS)
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17## Education Program vs Other Channels
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19| Dimension | Education Program | Startups Program | Referral |
20|-----------|-------------------|------------------|----------|
21| **Audience** | Students, educators | Founders, early-stage | Existing users |
22| **Incentive** | Discount, free tier | Discount, credits | Discount, credits |
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