ig-repurpose

1# ig-repurpose
2 
3One good long asset contains four to six posts. Most people extract one and
4throw the rest away.
5 
6## Input
7 
8A transcript, an article, a newsletter, a script, a call summary, a livestream.
9If the user gives a URL and this session has a transcript tool, use it;
10otherwise ask them to paste. Read the whole thing before extracting anything.
11 
12If the source is a video the user owns, ask for the file too. A Reel built on
13their own footage beats one built on their own words read again.
14 
15## Extract, do not summarise
16 
17A summary of a video is not a Reel. Nobody wants the summary. Go through the
18asset and pull out the things that stand alone:
19 
20| pull | what it is |
21| --- | --- |
22| **Claims** | every sentence that would start an argument |
23| **Numbers** | every figure, cost, duration, percentage |
24| **Stories** | every moment with a person, a scene and a cost |
25| **Mechanisms** | every "the way this actually works is..." |
26| **Mistakes** | every admission of something that went wrong |
27| **Lines** | every sentence already quotable as-is |
28 
29List what you found, with counts, before writing anything. If the asset yields
30fewer than four items, it is thin, and four posts squeezed out of it will be
31thin too. Say that.
32 
33## Then pick the format per extract
34 
35Not everything is a Reel.
36 
37- **Claim, mistake, story** to a Reel. They need a voice and a face.
38- **Mechanism, numbered list** to a carousel. They need to be re-read.
39- **A quotable line** to a story frame, not a post.
40…